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7 reasons why you should start your business today.

Here are 7 reasons why NOW is the best time to start a business.

Costs are low

With the economy still struggling to get on it’s feet, prices for goods and services have never been lower.  Deals are running rampant as company’s try to get your patronage by whatever means necessary, even if that means dropping price.  This could be especially good if you have strong negotiation skills.

Talent is out there

Unemployment is still high so you have a huge talent pool to choose from if looking for the right person.  It’s an employers market out there and people looking for jobs are desperate right now.  You should be able to find the perfect candidate for your position in no time.

Internet is free

This has been a big one for along time and will continue to be big one for years to come.  Just 20 yrs ago if you wanted to be a real company you had to open up a physical shop.  Now you could have a website and look professional for little to nothing.  I know of some businesses that their only customer channel is through a Facebook fan page and those are free.

Leveled playing field

With the cost of professional equipment down, and people getting there starts on YouTube, its anyone’s game right now.  There is no excuse for you not to be in the field that you want to be in.  Kids are getting there start just by playing around in the field that is now accessible to them.

Global market

Aside from the internet, foreign markets are looking to put there foot on US soil. Partnering with companies could be a great way to get started.  China has manufacturing companies that are looking for business to sell their products here in the US.  They are just waiting to see who will contact them.


With technology bringing people together at a rate as never before, there is no excuse for not getting in touch with partners, customers or anyone.  Texting, email, Social Networking sites and the old but true, phone call.  All could be done by your smart phone and done right now.

The structure is in turmoil

Don’t wait until the dust settles to find out what you want to do, otherwise you will be reacting to those around you.  The large companies of today were small ones that took action when things were in chaos and when the dust settled they came out victors over the battlefield.


Fad or Trend

When I was going to Jr high and High school, the popular thing for the guys was to wear baggy pants and to have them worn lower than your hips, to “sagg”.  And to some the lower your pants were the better, it was sign of how cool you were.  I’d hear parents tell me to “pull up your pants”, “do you need a belt”.  To them it looked like a baby trying on his dads clothes.  Fast forward to today and you just the opposite, you see kids wearing skinny jeans and it looks like the tighter the better.  I shake my head looking at it and wonder what are they thinking, just as my parents shook their heads looking at me. It’s a cycle that all parents go though with the next generation, but need not worry because it’s just a fad.

Now a trend on the other hand starts out looking just like a fad.  A few people start getting into it and it starts to get popular.  But trends have something more than just a popularity thing going for them, they have this factor of reaching across generations and they usually have a stronger cause for the “why they are doing it” other than the teenage “just cause”.  Going “green” is a good example of a trend.  How more and more people are environmentally conscious, buying and investing in products that are good for the planet.  I see this trend growing more and more as some of the larger companies are now heavily investing in this trend.  On a more techy side, smart phones are trending up.  With the launch of the iPhone more and more people are getting used to having devices that do everything, so Blackberry and Android Phones are getting a boost too riding the wave of that trend.   With trends there ideas are here to stay, the products may change and the leading companies may fall, but the ideas are here to stay.

Is what you are working on a fad a trend?  Are you working on something that is hot at the moment, or are you working on something that is trend, something that is hot right now but will be smoking hot in years to come?


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